Morning Journal / A Modern Journal at a Modern Price

Image Not Available for Morning Journal / A Modern Journal at a Modern Price
Morning Journal / A Modern Journal at a Modern Price
Image Not Available for Morning Journal / A Modern Journal at a Modern Price

Morning Journal / A Modern Journal at a Modern Price

Date1895-1896
Illustration CitationAdvertising poster for (New York) Morning Journal, 1895 or earlier Les Maitres de l'Affiche, 1900, plate 220 Les Affiches Étrangères, following page 136
MediumCommercial lithograph
Dimensionscomposition: 9 3/16 × 11 5/8 in. (23.3 × 29.5 cm)
sheet: 11 7/16 × 15 3/4 in. (29.1 × 40 cm)
Credit LineGift of Helen Farr Sloan, 1986
Object number1986-151
On View
Not on view
Label TextNoting the success of poster campaigns by national magazines, some newspapers also printed posters. New York’s Morning Journal hired Louis John Rhead to execute a series of posters in 1895-96. Rhead worked in an Art Nouveau style that emphasized flat color and pattern. This stylish poster—which was considered worthy of reproduction in Les Maitres de l’Affiche—complemented the publication’s claim to be “a modern journal.”
Image Not Available for Advertising poster for Morning Journal / A Modern Newspaper at a Modern Price
Advertising poster for Morning Journal / A Modern Newspaper at a Modern Price
Louis John Rhead
1895 or earlier
Image Not Available for Advertising poster for The Journal / The Highest Talent Engaged to give the best news foreign, national, local, social, dramatic and artistic
Advertising poster for The Journal / The Highest Talent Engaged to give the best news foreign, national, local, social, dramatic and artistic
Louis John Rhead
1897
Image Not Available for The Journal / The highest talent engaged to give the best news foreign, national, local, social, dramatic and artistic
The Journal / The highest talent engaged to give the best news foreign, national, local, social, dramatic and artistic
Louis John Rhead
1897
Image Not Available for The Sun / Read The Sun
The Sun / Read The Sun
Louis John Rhead
1900
Image Not Available for Advertising poster for The Sun / If you see it in The Sun, it's so
Advertising poster for The Sun / If you see it in The Sun, it's so
Louis John Rhead
1895
Image Not Available for Advertising poster for The New Illustrated Edition of Pilgrim's Progress
Advertising poster for The New Illustrated Edition of Pilgrim's Progress
Louis John Rhead
1898
Image Not Available for Advertising poster for Scribner's for Xmas
Advertising poster for Scribner's for Xmas
Louis John Rhead
1895
Image Not Available for Advertising poster for The Sun
Advertising poster for The Sun
Louis John Rhead
1894
Image Not Available for Advertising poster for The Century Magazine, June 1896
Advertising poster for The Century Magazine, June 1896
Louis John Rhead
1896
Image Not Available for Advertising poster for Prang's Easter Publications
Advertising poster for Prang's Easter Publications
Louis John Rhead
1897
Image Not Available for Poster for The New York Herald, Easter Number
Poster for The New York Herald, Easter Number
Louis John Rhead
1896
Image Not Available for Modern Art
Modern Art
Arthur Wesley Dow
1895
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