Outing for August
Date1895
Artist
Henry Sumner Watson
(American illustrator, 1868–1933)
Illustration CitationAdvertising poster for Outing, August 1895
MediumCommercial two-color lithograph
Dimensionssheet: 21 1/8 × 14 in. (53.7 × 35.6 cm)
Credit LineGift of Helen Farr Sloan, 1977
Object number1977-55
On View
Not on viewClassificationsPRINT
Label TextThe physical culture movement swept the nation in the late nineteenth century, and Americans were encouraged to exercise for health and pleasure. Cycling, skating, sailing and other outdoor sports were promoted as wholesome activities. One outgrowth of this trend was the proliferation of magazines dedicated to physical activities and enjoyment of the outdoors, such as Outing, Bearings, and Recreation. Their publishers employed poster artists to devise attractive visual messages targeted physical culture enthusiasts.![Outing [for] August, Rowing at Poughkeepsie and Henley](/internal/media/dispatcher/24307/thumbnail)
