The Echo
Date1897
Artist
William H. Bradley
(American illustrator, designer, author, 1868–1962)
Illustration CitationAdvertising poster for The Echo
Les Affiches Étrangères, following page 144
MediumCommercial lithograph
Dimensionscomposition: 8 3/8 × 5 1/2 in. (21.3 × 14 cm)
sheet: 11 9/16 × 8 1/4 in. (29.4 × 21 cm)
sheet: 11 9/16 × 8 1/4 in. (29.4 × 21 cm)
Credit LineGift of Helen Farr Sloan, 1986
Object number1986-152
On View
Not on viewClassificationsPRINT
Label TextA critic remarked on the proliferation of advertising posters in 1899: "Book and magazine covers, lettering, theatrical bills, advertisements, in fact anything with which the poster could have the slightest affiliation has profited materially. In fact, we are...at this time accustomed to good, strong decorative work in advertising of all sorts..." The stylized natural forms and curved lines of Art Nouveau define William H. Bradley's poster for The Echo. His striking designs featured stylish men and women who belonged to - or aspired to - the magazine's upper class readership.
